top of page

Hi, I'm Ash.

Mask group.png
Profile

I'm a Product designer with over 9 years of experience designing thoughtful, inclusive digital experiences for complex products.
 

My career has taken me over seas from Ireland, to New York and now in the mountains of Switzerland. I've worked with clients from tech, finance, logistics, and media, working with global teams and Fortune 500 companies.

My passion is to untangle tricky problems and turn them into clear, human-centred delightful product solutions. I’ve led work from early discovery and research through to polished, scalable products.

 

I love collaborating closely with product, engineering, and leadership teams. Whether it’s running workshops, testing ideas with users, or refining the final details, I’m happiest when shaping solutions together and learning along the way.
 

Accessibility and inclusivity are core to how I work. I care about designing experiences that are intuitive, enjoyable and innovative.
 

I believe the best products come from empathy, clarity, and a bit of fun and joy in the process.

Skills

Research & Strategy
User research, usability testing, service blueprints, heuristic reviews and site maps.

 

End-to-End UX Design
From discovery to delivery — concepts, flows, wireframes, prototypes, scalable design systems and implementation.

 

Accessibility-First Design
Inclusive thinking embedded from day one, not added at the end.

 

Collaboration & Leadership
Cross-functional facilitation, stakeholder alignment, workshops, and design mentorship

 

Design Craft
Eagle eye cohesive design and product solutions. Plus some pretty good Spotify playlists 🎧

Contact

Thank you for reaching out!

bottom of page